Feminists believe that media outputs the product of a patriarchal aimed at dis-powering women, feminist hate the idea that women are inferior to men. The sex equality act was not passes until 1975 which meant that women are now equal to men in every way. Laura mulveys theory created a theory called the male gaze. Men dominate the media and construct the media for other men. Objectification of female characters in relation to this controlling male gaze, male movie star or characters such as James Bond are feministic they turn the women in the film into objects also actresses are normally supporting the main role also sometimes the leading actress is just in the film as eye candy to please the male gaze for the male audience.
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